Course Contents / Syllabus
Module 1: Basics of Internet Marketing (4 Sub-Modules)

Module 2: Website Basics (5 Sub-Modules)

Module 3: Setting up an online store (3 Sub-Modules)

Module 4: Internet Marketing Techniques (7 Sub-Modules)

Module 5: International Payment Methods

Module 6: Search Engine Optimization (14 sub-modules)

Module 7: Affiliate Programs (5 Sub-Modules)

Module 8: Ethical Email Marketing (5 Sub-Modules)

Module 9: Online Advertising (5 Sub-Modules)

Module 10: Joint Venturing (4 Sub-Modules)

Module 11: Mobile Marketing (3 Sub-Modules)

Module 12: Viral Marketing (7 Sub-Modules)

Module 13: Using Modern Day Technology

Module 14: Contextual Marketing

Module 15: Relying On Automation

Module 16: Testing, Tracking and Surveying

Case Studies: 10

Online Tests: Twice a week. Total 32 online practice tests followed by the final exam.

Eligibility :
- Excellent Written English Skills
- Computer / Internet Knowledge