This online marketing course equips you to meet the industry needs for internet marketing. The course takes you through the fundamentals of Internet marketing and prepares you for actual online processes such as online payments, establishing search marketing, email campaigns and affiliate programs.
The course includes intensive training sessions with 32 real time tests with evaluations, case studies followed by the final exam.
Course Contents / Syllabus
Module 1: Basics of Internet Marketing (4 Sub-Modules)
Module 2: Website Basics (5 Sub-Modules)
Module 3: Setting up an online store (3 Sub-Modules)
Module 4: Internet Marketing Techniques (7 Sub-Modules)
Module 5: International Payment Methods
Module 6: Search Engine Optimization (14 sub-modules)
Module 7: Affiliate Programs (5 Sub-Modules)
Module 8: Ethical Email Marketing (5 Sub-Modules)
Module 9: Online Advertising (5 Sub-Modules)
Module 10: Joint Venturing (4 Sub-Modules)
Module 11: Mobile Marketing (3 Sub-Modules)
Module 12: Viral Marketing (7 Sub-Modules)
Module 13: Using Modern Day Technology
Module 14: Contextual Marketing
Module 15: Relying On Automation
Module 16: Testing, Tracking and Surveying
Case Studies: 10
Online Tests: Twice a week. Total 32 online practice tests followed by the final exam.
Eligibility :
- Excellent Written English Skills
- Computer / Internet Knowledge
Price: INR24,400.00